After Sales Service

Many of the clients that I come across fail to service their clients after they have made the sale. As a result they lose touch with their clients or even worse only approach them when they need to make another sale.

The number one way to increase revenue is NOT through new markets or clients, it is by cross selling to your existing clients. Therefore, it is imperative to keep in touch with your clients. It does not matter if you have additional products to sell to the client or not. At the very least by keeping in touch with your clients you will gain their trust and confidence and they may become your best sales tool, i.e. your "revenue catalyst"!

So how do you keep in touch with your clients without adding a lot more work on you and at the same time not smothering your clients. First, relax. You have already made the sale. So back off a little. Start by sending out a thank you card. If you get a chance, note their birthdays and send flowers or cards. Call them once in a while, just to say hello. -And where possible help them with their business needs and wants.

Simple steps like the ones mentioned above can make a huge difference in the eyes of your customer.

A little work now, will go a long way in the future.

Good Luck.

Till next time!

Sal
www.salmankkhan.com