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Tuesday, October 23, 2007

Synchronize for success

How does one align ones self with a potential client or an existing customer for most effectiveness?

Whether you are going for a sales meeting or just a casual meet and greet synchronizing with the other person can be the difference between a great meeting or just an average one.

So what are the steps? How does one effectively synchronize?

In plain terms synchronizing means mimicking the other person's actions in a way that you appeal to their subconscious and thereby become "likable". On a side note, this does take some practice and, yes, there are many books on this topic that you may want to read for more information.

I will just give you some basics here. When you go to meet someone, start by looking them in eye, smile, and if you are wearing a suite jacket; open the buttons. If acceptable, have a firm handshake. Pay attention to the person's actions. Without being and appearing rude, copy their actions during the meeting. For example, if the other person crosses their legs, you do the same. If that person sits straight; you sit straight.

Basically you do what they do. However, take caution, practice, practice, practice!

The last thing you want to do is to appear rude or weired. The effectiveness of synchronization is in the subtlety of it's execution.

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